Soul on the Beach coming to White Lake

By: Brendaly Vega - Blade Journal intern

WHITELAKE — Those who stop by Goldston’s Beach on Thursday wlil find some soul when they attend the second Sunset Jams Concert of the season when Soul on the Beach fills the air with its music.

The band will be performing from 6 to 9 p.m. and amittance is free.

“People are welcomed to bring their lawn chairs or their umbrellas to escape the summer heat. Coolers are not allowed,” said Dawn Maynard, Elizabethtown-White Lake Area Chamber of Commerce executive director.

According to Maynard, Goldston’s Restaurant and sandwich shop will be fully staffed if people want to stop in and buy food during the concert.

This is the first year of the Sunset Jams Concert Series and Maynard is confident that this will turn into an annual event for White Lake. The first concert was June 1 featuring The Holiday Band. The last and final Sunset Jams Concert of the year will be on June 29 and will feature the band North Tower. All of the Sunset Jams Concerts will be located at Goldston’s Beach.

“I think the first concert was a pretty successful concert. Over 250 people came. The support of the locals helped support it,” Maynard said.

Maynard believes the second concert will have a much bigger turnout.

“We will have entered into the tourist season… so there should be more people there,” Maynard said.

The first concert was a success despite the intermittent rain that happened during the concert.

“These types of outdoor events rely on the kindness of Mother Nature,” Maynard said.

Soul on the Beach is a band that preforms for the coastal lifestyle of the Carolinas. They play beach music, Motown, country and light rock covering artists such as the Beatles, Marvin Gaye, the Temptations, the Beach Boys, the Eagles and more.

They play hits including “Mustang Sally,” “Brown Eyed Girl,” “Stand By Me,” “Cherry Bomb,” “Carolina Girl,” “Just My Imagination,” “Knock On Wood” and many others.

“Soul on the Beach is pretty familiar with the Live at Five crowd, so I’ve gotten some pretty positive feedback,” Maynard said.

For more information on the band and and how they sound, check out their website at

The Sunset Jams Concert series is sponsored by Elizabethtown-White Lake Area Chamber of Commerce and Southeastern Health. Gold sponsors include: Duke Energy, Camp Clearwater, Town of White Lake, Goldston’s Beach, RA Jeffrey’s Distributors and Specialty Product Technology. Silver sponsors include Tatum Realty and Hilton Realty. Bronze sponsors include: McDuffie Pest Services, Sunset Slush of Bladen, First Source Staffing, Inc., First Bank and The Venue at Regal Resort.

Brendaly Vega is a summer intern for the Bladen Journal from UNCP. She can be reached by calling 910-862-4163.

Brendaly Vega

Blade Journal intern