Cupp family wins Reese’s social media contest

By: W. Curt Vincent - Bladen Journal

ELIZABETHTOWN — It usually doesn’t take much for a daughter to be a sweet part of the family, but for the Cupp family of Elizabethtown, not only do they have two sweet daughters but one has led to a year’s supply of additional sweetness.

That will come in the form of a year’s supply of Reese’s — along with $10,000.

Over the past few weeks through social media, Reese’s has scoured the country for the most outrageous fan as part the Reese’s Outrageous Fan Contest launched with Reese’s latest innovation — Reese’s Outrageous Bars. After sifting through hundreds of entries, the brand has crowned a winner – Renee Cupp, a mother of two girls from North Carolina who named her youngest daughter Reese E. Cupp after her favorite candy brand.

“We didn’t originally intend on naming her Reese, but once we saw that name someplace, we knew that it would be perfect,” said Renee, who added that the name picked originally was Lily. “We wanted to have a little fun with her name.”

When she saw the contest announced, Renee shared her family’s story for a chance to win free Reese’s product and the $10,000 cash prize.

“I saw an advertisement on Twitter for winning a free box of the Outrageous bars,” she said. “When I put the original picture out there, I had no idea that there was a huge grand prize.

“Reese cups have always been a favorite of our family,” Renee added. “We have a variety of products in our pantry and freezer at the moment!”

But allowing herself to think she would win? Hardly.

“The love of Reese’s products that other people have is very unique, so I knew that it would be hard to win,” Renee said. “We were definitely surprised we won.”

For her part, Reese — an 8-year-old who is a rising third-grader at Emereau — was “extremely excited” about her mother winning the contest. She’s also probably going to be a little more popular once school starts.

Renee said the family — which included father Eric and oldest daughter Erica — hasn’t yet decided how the $10,000 will be used. But they’ve already been honored by the Reese’s company, with Thursday being dubbed “Reese E. Cupp Day when the product was pronounced Reese-EE for that day only.

The Cupp family is relatively new to Bladen County,moving to Elizabethtown from Rockford, Illinois, in February 2017.

W. Curt Vincent can be reached at 910-862-4163 or

W. Curt Vincent

Bladen Journal